The market launch of the BMW 2-Series Coupé clinches pole position in the premium compact segment. The figure 2 in the model designation stands for supreme sporty flair while the letter M refers to the attractive features available for making a dynamic driving experience even more intensive. As in the case of the BMW M Performance automobile BMW M235i, BMW M Performance parts developed for all variants of the BMW 2-Series Coupé will be available as of the market launch in March 2014. The retrofit components designed in close collaboration with BMW M GmbH in the areas of drivetrain, suspension, aerodynamics and cockpit perceptibly boost driving dynamics as well as underscoring the athletic appearance and sporty interior ambience of the new 2-door model. The product selection forms part of the Original BMW Parts program and enables the driver of a BMW 2-Series Coupé to add a touch of individual style in a way that expresses motor racing enthusiasm.
Source: BMW Press Release