Ferrari has taken the wraps off their newest hero car the LaFerrari. This is the most highly anticipated limited edition car form the prancing horse since the Ferrari Enzo from 2002.
The project was named the F150, with the production name of LaFerrari meaning 'The Ferrari' in the sense that this is the definitive Ferrari. For the first time since the Dino 308 GT4 in 1973, Pininfarina had no involvement in the styling.
The power train was the first Ferrari road car to use a hybrid configuration of internal combustion engine and electric motor. The LaFerrari was not able to run on electric mode only, instead using the electric power to supplement the V12 to provide the best performance when needed.
"We chose to call this model LaFerrari," declared Ferrari's President, Luca di Montezemolo, "because it is the maximum expression of what defines our company - excellence. Excellence in terms of technological innovation, performance, visionary styling and the sheer thrill of driving. Aimed at our collectors, this is a truly extraordinary car which encompasses advanced solutions that, in the future, will find their way onto the rest of the range, and it represents the benchmark for the entire automotive industry. LaFerrari is the finest expression of our company's unique, unparalleled engineering and design know-how, including that acquired in Formula 1."